Monday, April 26, 2010

023. Cupcake Sway

Not the nom nom nom kind but the Johnny kind!  I have been a HUGE fan of the Johnny Cupcakes brand for a long time. Johnny Earle, was high school drop out that used to work at a comic book store.  His coworkers used to make fun of his name creating nicknames like Johnny Appleseed, Johnny Be Good etc... One day Johnny decided to take his newest nickname to a new level and printed a cupcake on a tee... suddenly people started to ask where he got it and where they can get the same shirt.  Thus, he started to sell the random tee shirts he designed from the trunk of his car and Johnny Cupcakes was born.  

Nine years later Johnny's going back to the basics; the Johnny Cupcakes brand is going mobile across the states :) selling limited tee's from the "trunk of their fancy car".  Sadly, I missed out on the Seattle stop this weekend but a few of my friends waited in line and 4 hours later... they met Johnny Cupcake himself.  When asked about his experience, Paul John Pacampara said, "He is my living sway!  Patience is a destination that everyone hopes 2 arrive to but only those who can tough out the the lulls can say they have arrived."  He goes on to say "It refers to how we waited in line and about Johnny's patience in building his empire."

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